Sports punditry is UK's 'least factually relevant' profession
Talking jumpers narrowly beat breakfast TV presenters and pub bores
by Kieren McCarthy
Sports pundits have come top in the search for the least factually
relevant people in the country, a report revealed today.
Examining over 400 professions, researchers at Cambridge University were
surprised to find that the experts wheeled in to give the benefit of their
experience in various sports provided only one previously unknown fact for
every 49 minutes they talked.
They narrowly beat breakfast TV presenters, who revealed one illuminating
fact for every 47 minutes of talk and pub bores who on average divulge a
snippet once every three-quarters of an hour.
"We were surprised," lead researcher Jeffrey Chamberlain told The
Rockall Times. "At first glance, they would appear to be giving an
incisive view of what is happening but once we applied the test question
'Have you learnt anything new from this statement?', it soon became that all
they did was repeat pundit platitudes and talk about themselves."
Nearly 34 per cent of all comments made referred to events which had
already happened and a viewer would be only too aware of, Chamberlain
revealed. "For example, if you have just watched a track event and the
camera goes to the pundit in the studio, he or she will spend the first
five minutes watching the same event and telling you who is leading and who
wins — even though you had just watched it moments ago."
This repetition is then traditionally followed by a discussion of the
leading sportsmen in which facts about their childhood, training and recent
form will be regurgitated — despite the fact that the live commentator
had already given the vast majority of the information in the run-up and
during slow points in the event itself.
"There is even the perverse situation in which the pundit repeats facts
which he or she had only learnt from listening to the commentator minutes
before," Chamberlain continued.
However, the least factually useful aspect to most TV punditry comes when
the pundit himself regales the audience with loosely-connected tales from
their own sporting lives. "At best these are boring; at worst, completely
inaccurate," the report states.
And if that wasn't bad enough, sports punditry is getting worse, the
researchers found. "The longer a pundit appears on the screen the less
information you actually receive," Chamberlain told us. "But there is a
growing trend to put them on the screen more frequently and for longer
periods. By the next Olympics, we may go whole days without learning
anything new."
This view is supported by a different report released last week which
found that for every minute of actual sports action shown on the TV during
this year's Winter Olympic, an incredible four minutes fifty-two seconds was
consumed by badly-dressed pundits waffling on about nothing at all.
A spokesman for the National Association of Sports Pundits refuted the
accusation that his members were as useful as a fishing rod in the Sahara,
however. "Well, while many have said that their recent form has been in
doubt there remains a strong likelihood that that situation could change for
the better at any moment. It wouldn't be the first time that we have been
surprised by a sudden improvement in ability. When I was a pundit, it was
often the case that an event would produce an unexpected result and then we
would have to re-evaluate not only what happened then but also what had
happened previous to that event. You never can tell in this game. But then
that's the beauty of it. Even an apparently innocuous result could..."